Superior Choice Mortgage Rates, Fees & Info

Superior, WI

LEI: 5493008BSTI0PQR0IL08

Tax ID: 39-0906277

5 stars - Updated: 4/5/25 - out of 5 stars, based on 22 reviews

Latest/2024 | 2023 Data | 2022 Data | 2021 Data | 2020 Data | 2019 Data | 2018 Data

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Mortgage Data

Review & Overview

Superior Choice is a smaller mortgage company specializing in Home Purchase loans. Superior Choice has a high proportion of conventional loans. Their top markets by origination volume include: Duluth, Eau Claire, Grand Rapids, Minneapolis, and La Crosse among others. We have data for 11 markets. (Some data included below & more in-depth data is available with an active subscription.)

Superior Choice has an average approval rate when compared to the average across all lenders. They have a below average pick rate when compared to similar lenders. Superior Choice is typically a low fee lender. (We use the term "fees" to include things like closing costs and other costs incurred by borrowers-- whether they are paid out of pocket or rolled into the loan.) They typically have about average rates.

We show data for every lender and do not change our ratings-- even if an organization is a paid advertiser. Our consensus data does have lag, but it is highly correlated to a lender's rates & fees relative to their markets. This means that if a bank is a low fee/rate lender the past-- chances are they are still one today. Our SimulatedRates™ use advanced statistical techniques to forecast different rates based on a lender's historical data.

Mortgage seekers: Choose your metro area here to explore the lowest fee & rate lenders.

Mortgage professionals: We have various tools to make your lives easier. Contact us to see how we can help with your market research, analytics or advertising needs.

SimulatedRates™

Mortgage Type
Simulated Rate Simulation Date
Home Equity Line of Credit (HELOC) 5.04% 4/5/25
30 Year Conventional Purchase 6.65% 4/5/25
30 Year Conventional Refi 6.40% 4/5/25
30 Year Cash-out Refi 6.32% 4/5/25
15 Year Conventional Purchase 6.04% 4/5/25
15 Year Conventional Refi 6.67% 4/5/25
15 Year Cash-out Refi 6.67% 4/5/25
These are simulated rates generated by our proprietary machine learning models. These are not guaranteed by the bank. They are our estimates based on a lender's past behaviors combined with current market conditions. Contact an individual lender for their actual rates. Our models use fixed rate terms for conforming loans, 700+ FICO, 10% down for FHA and 20% for conventional. These are based on consensus, historical data-- not advertised promotional rates.

Superior Choice Mortgage Calculator






Your Estimates

Estimated Loan Payment: Update the calculator values and click calculate payment!

This is not an official calculator from Superior Choice. It uses our SimulatedRate™ technology, basic math and reasonable assumptions to calculate mortgage payments derived from our simulations and your inputs.

The default purchase price is the median sales price across the US for 2022Q4, per FRED.


Originations

468

Origination Dollar Volume (All Markets)

$53,640,000
Show all (5) awards

Relative Rate

Superior Choice's average 30 year fixed mortgage rate was 6.42%.

The 2024 average 30 year fixed rate mortgage across all markets and lenders was 6.55%.

This yields a difference of -0.13%.

Relative Fees (Closing Costs)

Superior Choice's average total fees/closing costs for a 30 year fixed rate mortgage were $3,858.

The average total origination fees for 30 year fixed rate mortgages across all lenders (for all loan values, including both points & up-front fees in addition to origination fees) were $8,356.

Top Markets

Zoom/scroll map to see bank's per metro statistics. Subscribers can configure state/metro/county granularity, assorted fields and quantity of results. This map shows top 10 markets in the map viewport, as defined by descending origination volume.

Market Originations Total Value Average Loan Average Fees Average Rate
DULUTH, MN-WI (FHA|USDA|VA) 255 $32,295,000 $126,647 $3,830 6.84%
Outside of Metro Areas 186 $18,050,000 $97,043 $3,159 6.81%
EAU CLAIRE, WI (FHA|USDA|VA) 14 $1,710,000 $122,143 $3,544 7.12%
Grand Rapids, MN (FHA|USDA|VA) 5 $775,000 $155,000 $3,356 7.30%
MINNEAPOLIS-ST. PAUL-BLOOMINGTON, MN-WI (FHA|USDA|VA) 2 $230,000 $115,000 $3,450 6.31%
LA CROSSE-ONALASKA, WI-MN (FHA|USDA|VA) 1 $185,000 $185,000 $2,552 5.63%
Manitowoc, WI (FHA|USDA|VA) 1 $155,000 $155,000 $2,300 5.88%
MILWAUKEE-WAUKESHA, WI (FHA|USDA|VA) 1 $125,000 $125,000 $0 8.00%
WAUSAU-WESTON, WI (FHA|USDA|VA) 1 $45,000 $45,000 $0 7.00%
Bemidji, MN (FHA|USDA|VA) 1 $45,000 $45,000 $1,412 9.75%
Menomonie, WI (FHA|USDA|VA) 1 $25,000 $25,000 $0 6.50%
Superior Choice's top markets include Duluth, Eau Claire, Grand Rapids, Minneapolis, and La Crosse among others.

Their top states include:
  • Wisconsin (FHA|USDA|VA)
  • Minnesota (FHA|USDA|VA)
  • (FHA|USDA|VA)
  • Similar Lenders

    We use machine learning to identify the top lenders compared against SUPERIOR CHOICE based on their rates and fees, along with other useful metrics. A lower similarity rank signals a stronger match.

    SUPERIOR CHOICE
    Similarity Rank: 55
    North Shore Federal Credit Union
    Similarity Rank: 140
    NORTHWOODS
    Similarity Rank: 184
    MEMBERS COOPERATIVE
    Similarity Rank: 220
    National Bank of Commerce
    Similarity Rank: 378
    North Shore Bank of Commerce
    Similarity Rank: 495
    Park State Bank
    Similarity Rank: 560
    WINGS FINANCIAL
    Similarity Rank: 616
    AFFINITY PLUS
    Similarity Rank: 665
    Regent Financial Group, Inc.
    Similarity Rank: 903

    Product Mix

    Loan Type Originations Total Value Avg. Loan Avg. Fees Avg. Rate
    HELOC 280 $20,380,000 $72,786 n/a 6.93%
    Conventional 188 $33,260,000 $176,915 $3,500 6.71%

    For 2024, Superior Choice's most frequently originated type of loan was HELOC, with 280 originations. Their 2nd most popular type was Conventional, with 188 originations.

    Loan Reason

    Loan Reason Originations Total Value Avg. Loan Avg. Fees Avg. Rate
    Home Improvement 147 $10,335,000 $70,306 $1,888 6.73%
    Home Purchase 129 $25,245,000 $195,698 $4,094 6.53%
    Cash Out Refi 88 $9,220,000 $104,773 $2,616 7.04%
    Other 78 $5,020,000 $64,359 $1,146 7.46%
    Refi 26 $3,820,000 $146,923 $3,595 6.45%

    For 2024, Superior Choice's most frequently cited loan purpose was Home Improvement, with 147 originations. The 2nd most popular reason was Home Purchase, with 129 originations.

    Loan Duration/Length

    Loan Length Originations Total Value Average Loan Average Fees Average Rate
    20 Year 282 $20,320,000 $72,057 $1,807 6.92%
    30 Year 132 $26,250,000 $198,864 $3,858 6.42%
    15 Year 33 $3,955,000 $119,848 $2,446 6.95%
    3 Year 9 $965,000 $107,222 $0 8.56%
    Other 6 $830,000 $138,333 $1,745 7.10%
    1 Year 3 $535,000 $178,333 $0 7.63%
    10 Year 2 $80,000 $40,000 $1,234 10.88%
    5 Year 1 $705,000 $705,000 $0 7.38%

    For 2024, Superior Choice's most frequently cited loan duration was 20 Year, with 282 originations. The 2nd most popular length was 30 Year, with 132 originations.

    Origination Fees/Closing Costs

    Origination Fee/Closing Cost Originations Total Value Average Loan
    $1k-2k 66 $11,130,000 $168,636
    $<1k 35 $2,155,000 $61,571
    $2k-3k 28 $7,410,000 $264,643
    $3k-4k 10 $1,930,000 $193,000
    $4k-5k 5 $1,915,000 $383,000
    $5k+ 5 $1,905,000 $381,000

    Superior Choice's average total fees were $3,858, while their most frequently occuring range of origination fees (closing costs) were in the $1k-2k bucket, with 66 originations.

    Interest Rates

    Loan Rate Originations Total Value Average Loan
    6-7% 164 $22,490,000 $137,134
    5-6% 143 $16,355,000 $114,371
    7-8% 92 $9,710,000 $105,543
    Over 8% 53 $3,775,000 $71,226
    4-5% 16 $1,310,000 $81,875

    During 2024, Superior Choice's average interest rate for loans was 6.42%, while their most frequently originated rate bucket for loans was 6-7%, with 164 originations.

    Loan Sizing

    Loan Size Originations Total Value Average Loan Average Fees Average Rate
    $100,000 or less 256 $12,800,000 $50,000 $2,080 7.01%
    $100k-200k 137 $19,455,000 $142,007 $3,477 6.66%
    $200k-400k 68 $17,640,000 $259,412 $4,466 6.62%
    $400k-600k 5 $2,285,000 $457,000 $6,480 6.23%
    $600k-1MM 2 $1,460,000 $730,000 $8,059 6.63%

    2024 saw Superior Choice place emphasis on $100,000 or less loans with 256 originations, totaling $12,800,000 in origination value.

    Applicant Income

    Applicant Income Originations Total Value Average Loan Average Fees Average Rate
    $50k-75k 111 $9,725,000 $87,613 $3,291 6.75%
    $75k-100k 103 $12,025,000 $116,748 $3,500 6.90%
    $100k-150k 98 $10,810,000 $110,306 $3,914 6.71%
    $50k or less 57 $4,245,000 $74,474 $2,605 6.80%
    $150k-250k 54 $8,230,000 $152,407 $4,120 6.83%
    $250k+ 9 $2,335,000 $259,444 $5,924 6.56%

    Superior Choice lent most frequently to those with incomes in the $50k-75k range, with 111 originations. The second most popular income band? $75k-100k, with 103 originations.

    Applicant Debt to Income Ratio

    DTI Ratio Originations Total Value Average Loan Average Fees Average Rate
    20-30% 111 $11,335,000 $102,117 $3,806 6.65%
    30-36% 81 $8,125,000 $100,309 $3,702 6.84%
    <20% 48 $4,350,000 $90,625 $3,233 6.10%
    43% 22 $2,350,000 $106,818 $3,612 6.71%
    37% 19 $1,645,000 $86,579 $2,626 7.48%
    42% 18 $2,520,000 $140,000 $4,056 7.56%
    39% 18 $1,640,000 $91,111 $2,712 7.01%
    40% 17 $1,395,000 $82,059 $2,458 7.51%
    38% 15 $2,315,000 $154,333 $3,442 6.57%
    41% 14 $2,110,000 $150,714 $3,816 7.03%
    44% 12 $1,180,000 $98,333 $3,827 6.56%
    36% 10 $1,400,000 $140,000 $4,034 7.31%
    45% 8 $1,030,000 $128,750 $3,098 6.61%
    46% 8 $1,050,000 $131,250 $3,275 6.13%
    47% 6 $730,000 $121,667 $5,224 7.08%
    48% 5 $1,275,000 $255,000 $3,916 6.23%
    49% 3 $575,000 $191,667 $2,746 6.71%
    >60% 1 $135,000 $135,000 $2,562 6.88%

    Superior Choice lent most frequently to those with DTI ratios of 20-30%, with 111 originations. The next most common DTI ratio? 30-36%, with 81 originations.

    Ethnicity Mix

    Applicant Ethnicity Originations Total Value Average Loan Average Fees Average Rate
    White 395 $43,965,000 $111,304 $3,527 6.79%
    Not applicable 34 $5,900,000 $173,529 $0 7.47%
    Not provided 31 $2,925,000 $94,355 $3,085 6.74%
    American Indian 5 $425,000 $85,000 $2,746 7.08%
    Black 1 $225,000 $225,000 $5,824 6.88%
    Asian 2 $200,000 $100,000 $2,778 6.25%

    Approval Rates

    Total approvals of all applications
    83.45%

    Superior Choice has a below average approval rate.

    Pick Rate

    Approvals leading to origination
    59.19%

    Superior Choice has a low pick rate. They may have issues with closing loans or may approve everyone, but with onerous loan terms.

    Points and Fees

    Points Originations Total Value Average Loan
    NA 468 $53,640,000 $114,615

    Occupancy Type Mix

    Dwelling Type Originations Total Value Average Loan
    468 $53,640,000 $114,615

    LTV Distribution

    Loan to Value Originations Total Value Average Loan Average Fees Average Rate
    20-40% 128 $9,210,000 $71,953 $2,142 7.14%
    40-60% 55 $6,665,000 $121,182 $3,265 6.92%
    60-80% 100 $17,780,000 $177,800 $3,673 6.55%
    80-100% 72 $15,110,000 $209,861 $3,933 6.44%
    Under 20% 109 $4,175,000 $38,303 $1,638 7.00%